Hospitals Launch Mobile-Friendly Websites
Marketing & Public Relations Contact:
December 04, 2009
NEW Port Richey, Florida – NEW Port Richey, Florida HCA Pasco/Hernando County hospitals—Community Hospital, the future Medical Center of Trinity, Oak Hill Hospital and Regional Medical Center Bayonet Point—now offer a “mobile-friendly” Web site format, according to Ginger Mace, Vice President of Marketing for the HCA West Florida Division. The sites are tailored for viewing on mobile communication devices, with design features to accommodate for the limitations and demands of mobile units.
Consumers who log on to any of the hospital Web sites on their mobile devices will automatically be redirected to the new Web site. The new Web sites offer an abbreviated version of the hospital’s full Web site, featuring three of its most popular areas: ER Wait Times, Phone Director and Maps & Directions.
“We designed these Web sites to make our hospital Web sites more user friendly for consumers on the go,” said Melissa Hamilton, Director of Web Communications. “Our St. Petersburg General Hospital site also features a search engine for affiliated physicians, which allows for searches by name or zip code. We will expand this option to other hospital sites in the near future.”
West Florida hospitals participating in the project include: Blake Medical Center, Brandon Regional Hospital, Central Florida Regional Hospital, Community Hospital (New Port Richey), Doctors Hospital of Sarasota, Edward White Hospital, Englewood Community Hospital, Fawcett Memorial Hospital, Largo Medical Center and its Indian Rocks campus, Northside Hospital, Oak Hill Hospital, Osceola Regional Medical Center, Regional Medical Center Bayonet Point, St. Petersburg General Hospital and South Bay Hospital.
ER wait time Web postings grew out of efforts to communicate internally on wait time status and best practices. Wait times can be viewed on individual hospital Web sites, or by visiting www.HCAdocs.org.